Well intentioned people can reach wrong conclusions like vaccines cause autism. If they are not profiting from it and they genuinely believe their idiocy is "right", how do we fight those ideas?
The three Es we need are
- Education
- Empathy
- Community Engagement
We can't have a single solution to a complex problem like this. We need to use all the tools available in our toolbox. It also can't be a one and done. We need to keep investing in the three Es forever. There is no other alternative.